AI plan

Plan the month

Claude reads H&L's strategy, Strategise direction, competitor activity, trending themes and trade press — then proposes a coordinated set of posts (singles, carousels and reels), picks cohesive images from the library that haven't been used recently, and lands them in the Grid view for you to rearrange.

Quick range

Start date

End date

Number of posts

~12-16 for a month, 3-7 for a week. Cap is 31.

Default channel

Claude may override per-post for a different fit.

Format mix

Carousels pull several images from the same shoot. They only fill with images if the client's library has matching shots — otherwise they land with a shoot brief.

Brief (optional)

What you'll get: a full set of drafts — each with a date, pillar, format (single/carousel/reel), a finished caption, hashtags and the strategic reason it works. Cohesive library images are auto-assigned (carousels pulled from the same shoot); anything without a match keeps a shoot brief. Lands in Grid view so you can drag posts into the order you want, then batch for approval.